Our Mission

Our mission is to promptly source and manufacture the highest quality yet affordable assortment of jewelry merchandise in the industry, continuously focusing on satisfying our customers' needs and constantly striving to exceed their expectations.

We will achieve this by maintaining practices that stress long-term relations between our company and our customers, the integration of technology, human resources and a strong commitment to helping our team members reach their full potential.

Our Basic Principles

This company believes in three basic principles:

Value our customers, love our team and satisfaction for a job well done.

Teamwork is more than just a mission statement at this company. It is a way of life that assures each customer individual attention at every level. Our team makes a commitment to our customers.

There is a passion derived from knowing that as a company, we source and sell our products that touches so many lives. Few companies can offer products that elicit love that represents a lifetime commitment.

Why Karat World?

As one of the leading jewelry brands in the Philippines, we know that offering fine jewelry at a great price and variety is only part of the story. We are fully committed to providing a superior shopping experience in our stores. Our sales staff is empowered with the knowledge to assist each customer. We have an excellent merchandise assortment and over 20 years of experience making us a jeweller you can truly trust.

Our jewelry is for the working men and women of today. Everyday fine jewellery and an extensive selection of Engagement & Wedding Rings in our specially assigned Wedding Section found in every Karat World Store.